HISTORY The Sumo family began with the curiosity of a Parisian Editorial Stylist in Japan. During a trip to Tokyo, Bb.Global Artistic Director Laurent Philippon was invited to a sumo wrestling match, where he became enthralled with the way sumo wrestlers wore their hair. Laurent returned with a mission to recreate it. Sumowax was the hardholding result, and the flexible Sumotech soon followed as its modern offspring.
A decade later, Laurent dreamed of giving the Sumo brothers a softer side for fluid styles. He imagined a wax that was strong on shine, but soft on hold. Part polish, part definition. Part fashion, part finisher. We answered his request with our first-ever pomade – part wax, part oil – named for its dual nature: Semisumo.
WHAT A pomade that’s strong on shine and soft on hold. Provides workability and definition without weighing hair down. Controls frizz and improves manageability.
WHY Hi-shine and lo-hold. Definition and detail, shape and control.
WHO All hair types and textures, especially medium to coarse. Suitable for color-treated and/or chemically-processed hair.
WHEN A finishing product for use on dry hair, and when used alone, gives polish and control. Use on medium to long hair after a blow dry to calm, tame frizz and devolumize. Smooth into an updo to add polish and definition. Use on short hair for detailing.
HOW Spread through fingers, work through dry hair to tame, define, detail and add shine.
Microcrystalline Wax and Beeswax: definition for detailing and shaping
Canola Oil and Cocos Nucifera (Coconut) Oil: shine and lustre
Parfuma delivers to any address of your choice in Belgium and to almost all other European countries, namely Austria, Bulgaria, Croatia, Czech Republic, Cyprus, Denmark, Estonia, Finland, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden and United Kingdom.
Unfortunately we are unable to deliver to Corsica, Monaco, Norway and Switzerland.
Perfume is considered a dangerous substance because of its alcohol content, creating a more stringent and expensive arrangements for air transport.
For more details about the delivery costs and delivery times please click here.
CAUTION: If you order several products, which one or more products with message: "This product will be ordered for you, please take in consideration a waiting time of 2 weeks.", your order will only be sent out when the order is complete, even though the other products are available.